PROJECT TYPE

Strategic Web Pages for B2B Platforms

SCOPE

Solution Architecture
Product Communication
Conversion Design

ROLE

Experience Designer

RESPONSIBILITIES

Experience Strategy
Information Architecture
CMS & Workflow Design
UI System

BACKGROUND

Campaign and event pages are critical touchpoints for lead generation and partner engagement.

Each initiative had distinct objectives, timelines, and audiences, yet previous pages often reused generic structures that diluted the message.

This project focused on designing goal-driven pages that aligned content and calls-to-action with marketing outcomes.

Purpose

Why Solution Architecture Matters?

Goal-driven pages designed to support time-sensitive marketing initiatives and partner engagement.

Design Approach

Designing for Speed and Action

Each page was structured to:

  • Communicate the campaign objective instantly
  • Highlight key offerings or programs
  • Support clear, measurable next actions

Outcome

COMPUTEX 2024

Designed to present QSAN solutions to an international audience and on-site engagement at one of the world’s leading technology events.

[interface] image of software interface (for a edtech)

Partner Program

A conversion-oriented page designed to attract potential partners, clearly articulating partnership value, program benefits, and collaboration opportunities.

[interface] image of software interface (for a edtech)

QSAN Solution Day

An event page built to communicate solution value through focused narratives, helping prospects understand real-world use cases and engage with QSAN’s technology in a structured, educational format.

[interface] image of software interface (for a edtech)